AND THE OSCAR GOES TO.... CNN-IBN INDIAN OF THE YEAR... A PITCH
Hi all... The dye is on our fingernails... We are just done voting for Dr Oscar Rebello at the CNN-IBN Indian of the year awards. And our boxing gloves are off for these few minutes we'd spend punching this email.We formally thank the doctor for lending his face to the angst, agony, disgust and rage, that we as individuals simply could not give vent to. More, the doctor went ahead and actually DID, what we all only dream of doing. There are other guys in this category -- the category with the least likelihood of a rigging -- also appear deserving, but then its home we are talking about. When Goa's elected political bandits were about to literally pull the ground from under your feet, Oscar's voice (later amplified by the ever swelling mass of protesters) managed to scare them off, at least for a while.
Vote for the doc if you can guys
Penpricks
posted by Pen Pricks at
22:19
3 Comments:
You can't escape the hype that CNN-IBN has managed to generate for its Indian of the Year awards.
But you can certainly escape contributing to the kitty of television and telecom companies.
Award ceremonies that require the public to vote are revenue generating business ideas.
They are high premium sms and call based services that play upon the emotional sentiments of people to generate mass voting hysteria.
The result is revenue sharing between the channel/advertiser/organiser and the telecom service provider at the cost of the gullible sms voter.
Have we forgotten the hype created over the marketing gimmick that made suckers of thousands of Indians to vote the Taj Mahal as a modern wonder?
Now we have a leading Goan daily, which earlier used its front page blatantly to hail political candidates, heralding the need to vote for Dr Oscar Rebello on its editorial space and even carrying the sms number.
I'm presume the editor is doing it out of genuine support for Dr Oscar Rebello.
Otherwise I would award the advertising agency of CNN-IBN next years "innovative use of media award" for having got its advertisment placed in the editorial with the "money making" call to action planted as well.
Dr Oscar Rebello does not need the sms/e-votes of a small english speaking segment of society.
He has the support of all right-minded Goans and lovers of the soil.
So spread the word that if you wish to "donate" send the money instead to support the GBA or Mother Teresa's Home in Panjim or any other place other than a commercial revenue generating award campaign.
With awareness,
Cajetan Vaz
Hey pricks...this makes lotsa sense the don't vote fopr Oscar comment above...borem lagle maka
Hey pricks...this makes lotsa sense the don't vote fopr Oscar comment above...borem lagle maka
Post a Comment
Subscribe to Post Comments [Atom]
<< Home